Drought initiative launched: sending our support

By Lyndsey Douglas

Ray White Rural and Livestock is calling on their friends and members of the Ray White Group to help drive funds towards farmers and rural families affected by the prolonged drought impacting much of Australia.

Paul White, chairman, said that the debilitating impact of this drought needs all Australians to dig deep.

“It’s hard to imagine for the majority of Australians who live in cities and along our beautiful coastlines, but rural communities are in real distress. In fact, 100% of NSW is suffering deficient rainfall and 57% of Queensland is drought declared. Many parts of the country are in their seventh year of drought,” Mr White said.

“We have the potential to help these people, so we’re launching a drought appeal in partnership with the wonderful team at Drought Angels.”

“We’re asking our members at Ray White to purchase prepaid banks cards and to video a message of support for these communities to help lift spirits and increase awareness.”

“Farmers are some of the proudest people in Australia, but the reality is that during the drought they need a helping hand. Aussie farmers are the backbone of our country and work tirelessly to put food on our tables, but in times like these, they need our help and support.”

Drought Angels is a not-for-profit charity, relying on public donations.

“Drought not only affects farmers but also community infrastructure, employment, businesses and services, tourism, mental health and public morale,” said Tash Johnston, founder of Drought Angels.

“We supply affected farmers with a means to access day-to-day goods in the local community, and as a result they’re able to support the small businesses in keeping their doors open for business during tough times.”

“Below average rainfall is resulting in many properties reducing stock numbers, completely destocking or worse; selling and walking away from years of generational heritage. Due to low rainfall farmers are daily carting water and feed to keep their stock alive,” she explains.

Ray White Rural and Livestock’s “Sending our support” initiative will run throughout August.

What can you do?

  1. Head to Mastercard or AusPost or  similar; buy a cash card
  2. Film a short message to farmers from your team/office in your town/suburb and email to or load directly to this folder;
  3. Bring your cash card to Connect 2018 and pop in the mailbox for collection or post to Drought Angels ℅ Lyndsey Douglas – Ray White Rural, GPO Box 5200, SYDNEY NSW 2000.
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